Advantages of technology to attract customers
In an earlier blog, we touched on the advantages of living in a time where distance doesn’t mean nearly what it used to. It was a much smaller world 25 years ago than it is today. St Louis was my only market share. I got some business cards printed up using a company name that […]
Advantages in living in a Digital environment
Let’s talk about the advantages about living in a digital environment where marketing campaigns as well as money and ideas can move around the earth at the speed of light. I remember when I was first starting out and it was a much smaller world. St Louis was my one and only market. There really […]
Good Reviews Are Essential
Let’s touch on the importance of a great review. First off, when it comes to internet marketing there are various criteria that are going to determine whether or not it’s your website and not your competitors that end up showing up first when someone does a relevant search. Nobody knows exactly how the major search […]
Customer Service Is Paramount
On our last discussion we spoke about how it’s not uncommon these days for someone to reach out and instead of having a human actually receive your call, you have to rely on some type of voicemail system and leave a message in hopes that somebody will actually return the call in a reasonable time […]
Follow up is the key
We touched on the fact on a previous blog that the most difficult part of the sales equation is finding a potential customer who needs your services currently at that very moment. We also touched on how much easier it is today with the tremendous benefits that are due to technology. Nowadays, instead of hunting […]
Beauty of the Repeat order
This time let’s focus on the beauty of the resale. If your St Louis t-shirt printing company is anything like mine, you see the value in dealing with a second time customer. I would estimate that it’s approximately 10 times easier to deal with someone you’ve dealt with before than it is someone new. The […]
Digital Printing trends
Top Ways to Keep Your St. Lous T-shirt Printing Business in Trend An iconic clothing piece that never goes out of trend is a nice looking top. Whether it’s nude fitting or over-sized, tight body-hugging or has a graphic, a great looking tee has always dominated the fashion trends in one way or the other not just […]
Beauty of the Resale
This time let’s focus on the beauty of the resale. If you’re St Louis t-shirt printing company is anything like mine, you see the value in dealing with a second time customer. I would estimate that it’s a approximately 10 times easier to deal with someone you’ve dealt with before, than it is someone new. […]
Making a Sale With A Soft Sell
I’ve heard it said, that the best sales people out there don’t try to do a hard sale. Instead, they lead very softly. In fact, it’s often so soft that the person they’re talking to doesn’t even realize they’re being sold. I can remember back in the old days where I would have an appointment […]
Knocking on Doors
Last week we were talking about old school methods of marketing and sales that I used to implement before the advantages that the cell phone and internet gave us. I mentioned that I would go to a shopping mall where the different businesses were all adjacent to one another and enclosed proximity, and I used […]